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How to Have a More Powerful Business Discussion or Sales Conversation

Published In: Being More Effective

If you want to grab the attention of your listener and draw them into the conversation with deep interest in your message, don’t begin the conversation with a route presentation of who you are and a laundry list of what you’ve done and who you know.  Simon Sinek, author of…

It’s Time for a Different Conversation

I first shared this information with my inner circle of clients and then, last month, I shared it with my mailing list.  It’s received such a favorable response that I wanted to share it with the business owners on LinkedIn, particularly those with whom I am connected and with whom…

Unicorns, Cockroaches and Profit

Most of us cringe at the thought of a cockroach, while unicorns bring visions of fanciful horned horses and mystical happenings. When it comes to business, however, it turns out that unicorns really are the stuff of fairy tales and the lowly cockroach…well, maybe their DNA is just what you…

Is Your To Do List a Stop Sign to Revenue?

Those pesky to do lists.  Loaded with a myriad of tasks that must be done.  The list that gets more things added than checked-off.  The guide for how you, as a business owner who wants a thriving and financially healthy business, are spending your time. But, what if you were…

The Five People Impacting Your Business

Published In: Musings

“Your life is a reflection of the five people with whom you spend the most time.”   The first time I heard that, it stopped me in my tracks. I immediately realized its truth; and, I immediately realized I needed to shuffle things around and upgrade my five people It’s been…

What is Branding?

Published In: Marketing Strategy

Ever feel like you’re not quite sure what branding means? People often talk about “branding”, yet the term can be misunderstood when the focus is on colors, logos, packaging or website design. It’s a term that has been loosely used as if branding were the visual representation of your business….